ABOUT REGGAE ROADTRIP

To honor the historical journey of Jamaican Reggae music comes Reggae Road Trip (RRT)—the ultimate Reggae travel experience for international fans of Jamaican Reggae and culture, while paying homage to musical Reggae-music “Greats”.  February, 2026, RRT guests will arrive in Kingston, Jamaica, and be whisked away in fine style from Norman Manley Airport to a luxurious local resort. From there, the experience begins.

Reggae Road Trip is a 4-day, 3-night adventure designed for  international Jamaican-music enthusiasts of the classical Reggae-music period, who will travel to a Reggae Road Trip destination country. Participants will enjoy a meet-and-greet/symposium with Jamaican Reggae icons. The experience includes professional photo-ops, autograph signings, and a Q&A panel featuring 12 Reggae legends sharing untold stories and historical insights.

Guests will also enjoy immersive activities such as a Reggae-celebrity home sightseeing tour, visit legendary music studios/ event venues/ museums, and more. The RRT team will guide attendees as they shop for vinyl-records, sample local cuisine at Jamaican celebrity hang outs, attend Reggae jams, and soak in the sights and sounds of Kingston—Jamaica’s music capital.

The first official RRT experience is slated for February 2026 in Kingston, Jamaica aligning perfectly with Reggae Month in Jamaica—a time filled with unique festivities attracting millions of tourists.

By 2028, RRT plans to expand globally, hosting four annual trips in four countries: Jamaica, New York, London, and Toronto, Canada. These locations serve as cultural hubs for Reggae music veterans and enthusiasts alike. Guests can choose any one—or all four RRT destinations each year!

ABOUT R.R.T CEOs

🎸Rebel Dawta Rootsie

FOUNDER

Rootsie has been a part of the Reggae music industry for the past 40 years. She is a Vinyl-Reggae DJ, radio host, event producer/promoter, background singer, vegan chef, writer and motivational speaker. The concept was born out of Rootsie’s awakening in 2020, when she realized that she is colleagues with just about every musical legend in the Reggae business.

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🎷Chris Barker

He is a record collector, DJ/selector, and music enthusiast who sees music as a collaborative and community-driven pursuit. For over 25 years, he has built a diverse vinyl collection spanning hip hop, reggae, jazz, salsa, soul, and more. Deeply focused on Jamaican music for the past 15 years, he can often be found digging through 45s in search of reggae, rocksteady, ska, rub a dub, and roots gems, both in NYC and around the world.

In 2023, he launched the “Selective Approach” mix series to share his favorite finds and celebrate his digging adventures. Follow him on Instagram at @knomadsounds and listen to his mixes at mixcloud.com/knomadsounds.